I think what we need to recognize is that we're a very small operation whose wings are just taking dream.
It would be nice to provide a solid focus for the show, but come on-- we've got a maximum of 30 listeners. That means we have a hard limit on a maximum of 30 callers. We're not talking about the biggest pool of listeners here (yet).
We are averaging that about 50% of our listeners call-in. Imagine a "real" talk show getting half of their audience to call.
People are calling because they know they can get their opinion out without having to argue. On most talk shows, the callers serve one purpose: to reinforce why the host is right, and everyone else is wrong. Some hosts, like Hannity, occasionally even abuse their callers!
Our listeners know that we're not going to do that to them. They know that, when they call, we will give them the time they need to say what they want to say, regardless of whether or not it is in agreement with our positions.
There's got to be something compelling about that.
The problem with setting a specific topic is that, if the topic is not what the pool of 15 or so callers wants to discuss, then we have no calls. The show would quickly turn into a lame monologue show similar to Hannity, Limbaugh, O'Reilly, and all of the other shows that are more about inflammatory name calling and egos than actual substance (even if those egos may be 'compelling,' in the long run it becomes annoying).
Our budget to this point has been whatever we can divert from AD.com's meager budget. Everything you see-- from the chat room to the forum to the radio show-- is done on a budget so small that most people would say it would be impossible. We try to get advertisers, but have had no success to this point. So, we compensate by putting as much time and effort into AD that we can, and we've overcome the small budget through hard work and dedication.
This is Internet radio here. We're not an AM station. We've got about $1,000 tied up in our studio setup-- a very significant portion of our annual revenues. We don't have call screening because we can't afford the equipment. We use VoIP phones because we can't afford phone lines, or the equipment to connect them. We max out at 30 listeners because the $13 it would take for the next upgrade or the $100 a month for a dedicated streaming server just isn't in the budget. If we had real financial backing, there would be much more potential for the show to be a lot different.
But, we don't, so we make the best of what we've got, and keep a precise focus on improving.
Give us a call screener, and a Telos phone system, and we would be able to keep the show on a straighter track. But until then, we're going to do the best we can.
Everyone should take a few moments to check out some other podcasts. There are podcasts out there with 100 of times the listeners that we have, but 1/10th the quality and fun. They cover a lot of topics, often with a lot less focus then us (we at least focus on 'current politics').
In the podcast genre-- which let's face it, we're closer to a podcast show than a radio show just because of the max listener cap-- we differ in that we create our podcast live, and allow people to call in to be part of the show. Most podcasts are a host or two talking about whatever they feel, and the occasional interview. Our relatively unique format makes the show compelling as a podcast.
A lot of other podcasts have advertisers, and the advertisers pay for the show. If we had a revenue stream, we would put it toward improving, there is no doubt about that.
The other benefit these other shows have is time. They've been around since the podcast fad began. We're new, less than a month in. Give us time, and we will mature. Give us time, and we'll eek every dollar out of the budget to reduce the technical limitations that, more or less, guide the format of the show.
Thanks for the comments, Nighttimer.
Mike