Minute Man
QUOTE
If you could make the lizard brain connection with SUV's, it would also have to apply to clothing, housing, appliances, lawnmowers, private schools, neighborhoods etc...anything where there is a consumer choice.
Yep, I think you're onto something here. So monster SUVs appeal to a sort of statement someone wants to make having to do with economic/social status. Does this have to do with needs for dominance?
I once read a review on a big pickup truck. The reviewer liked to get up close to other, smaller vehicles on the Interstate, and he enjoyed the intimidation factor.
So dominance and intimidation. Definately part of the lizard brain. I'm not sure dominance and intimidation could be extended to appliances and lawnmowers, however. We have a top-of-the-line stove, but nobody really cares about this but us. When we were house shopping, a retired colonel bragged about his hot water tank

, but I don't think that was meant to indimidate us into buying his home.
Hardly anyone uses lawnmowers in the forest, but I suppose in some suburban areas this can be a pathetic little statement. I wonder what the monster SUV equivalent is? A garden tractor?
I can see your point about clothing in the high fashion circles and maybe among teenagers and CEO types.
Private schools? Naw. Prestigious schools, yeah. Graduating from St. Olaf's in Minnesota carries no dominance or intimidation, at least that I'm aware of.
And of course I am not saying that consumers should not have choices. What I am questioning are the reasons behind the choices. I don't have anything against monster SUVs, but I'd never own one.
Doesn't make sense to me.
This statement of yours does make sense to me:
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SUV's are no more dangerous than any other vehicle. Its the DRIVER that makes it dangerous.
Exactly! So SUVs are also
not safer than any other vehicle! Knocking on wood, I have never been in an accident greater than a fender bender and have never been at fault. That's with 34 years of driving experience, some in the worst of conditions (Washington, D.C.; Minnesota winters; Denver's mouse trap). But then I ride motorcycle a lot too, and that tends to make you a defensive auto driver.
The point is that monster SUV consumers do often think they have a safer vehicle. This is, unfortunately, pure wishful thinking. Combine this with the needs to dominate and intimidate, which can lead to aggressive, unsafe driving habits--and there you have it.
A recipe for mayhem.