Should national television ads be advocating invasive techniques for drug prevention and detection rather than working to promote education and awareness?Have you seen these commercials?
We've had anything from
"Truth:...
"Sports:... (featuring Tiki or Ronde Barber)
"Music:... (kid with headphones)
"Art:... (comics to escape drugs)
"Questions: the Anti-Drug"
I don't remember the order in which these anti-drug campaign commercials were released, but I have issues with the "Questions:..." one in which they feature a dad all throughout the house and in the backyard. I haven't been able to find a transcript for the commercial and I can't summon it on television to give you a verbatim recap, but it essentially urges parents to "snoop, spy and sneak" to find out whether their children are involved in drugs.
Now, the commercial does advocate other methods in addition to such methods, but I find it ill advised to even promote such methods through a national campaign in the first place. Where will it stop?
How will those kids well raised and distanced from the drug scene react to their parents invasive methods?Being an under 60 seconds commercial the ad is only able to hint at what to do when kids question such gestapo tactics. It goes something like:
QUOTE
[Father narrating entire ad referring to son]
He says he won't treat his kids this way. I tell him... "if you love them you will."
I'm not discounting the value these anti-drug commercials have on both children and parents, but I deplore the advocacy of snooping and spying as effective means of parental intervention, rather than sticking with a campaign of increased education and awareness.
Why can't the parents just talk or ask their children questions as the campaign title implies?If a parent discovers a child's use of narcotics through invasive means, they will applaud the method. But
at what cost to the bonds of trust and respect to the child? And what of those parents with drug-free children who find the method ineffectual? Many parents will run the expected risk of severely damaging relationships.
The questions I think should be asked and debated are highlighted in bold print. I look forward to getting the insight of others on this!