QUOTE(Amlord @ Mar 10 2004, 11:12 AM)
I really feel that Bush can win simply by emphasizing what he stands for (as every ad I have seen him run so far has focused on).
Positive ads...the road to re-election...
I completely agree with you, Amlord. ANY commercial that begins with "I am President George W. Bush and I endorsed this ad" should be a postive ad, forward in thinking, optimistic about the future.
However, there are other organizations out there who don't necessarily have to follow that script and they are the ones who can counter the negative "doom and gloom" ads of groups like MoveOn.org with a few broadsides of their own. One such group is
Citizens United and they have some ads of their own. I haven't been able to get their video stuff to download and play properly and it looks like they are on a pretty slow server, but the scripts of their ads are pretty interesting.
I don't know how effective their stuff is going to be as far as persuading people to vote for President Bush, but it might help the morale of the Bush supporters who see the constant and steady stream of hysterical attacks by the rabid anti-Bush crowd. Sometimes it's nice to know that we're not just taking it - we can dish it out too.
Edited because I can....
Since I had this post open anyway and I touched on the morale issue a bit I thought I'd take the opportunity to talk a little NASCAR here.

I am a huge NASCAR fan, love the racing, love the individuals involved with it - the drivers, the pit crews, the owners, the sponsors, the fans. It's about as down home, mom and apple pie Americana as you can get and it's growing in popularity, by leaps and bounds. It is not unusual at all for there to be 150,000 - 200,000 fans show up for a race if the track can hold that many people. The "NASCAR dad" has replaced the "soccer mom" as one of the more coveted demographics in American politics, and guess what? THEY ARE REPUBLICANS!!!

Don't believe me?
Check this out. Somewhere on the White House website is also a Q&A with Michael Waltrip about racing and President Bush. This takes us to the really fun part....
This year's Daytona 500 - "America's race" and the "Superbowl of NASCAR". President Bush not only attended that race, he was the grand marshall of that race and what an entrance he made! The airport in Daytona, Florida is right next to the race track and when President Bush came in on Air Force One, they did a fly-by of the race track! It was absolutely incredible, Air Force One, in all it's glory, making a low altitude pass in front of nearly 200,000 cheering people. THAT my friends is the power of incumbancy!